Electric-Car-Header-piplsay

Green Mobility; Is India Ready for Electric Vehicles?

Move over internal combustion engines, the future now belongs to the electric ones. Electric vehicles once lauded simply as green alternatives are fast becoming mainstream today, threatening the very existence of petrol and diesel engines. ...

Read More
It's a news world-header-Piplsay

The Changing Face Of NEWS; The Who, Why & What

It's no secret that the Indian media landscape has undergone a radical change over the last decade. Technology has been the biggest disrupter, changing the way Indians view and consume News, particularly the millennials. We ...

Read More

Need For Speed; India’s Popular Two-Wheeler Brands

"Marketing is often about emotions than intellect" This saying can't be further from the truth for most brands who are caught up in the rat race today. Machines included. Remember the 'Hamara Bajaj' advertisement from the ...

Read More

Catching Them Young – The Booming World Of Cartoon Merchandising

They are vibrant, full of fun and hugely adored by the little ones. Cartoon characters today are totally on a roll, not just on television but also our homes. The influence of cartoons on kids is ...

Read More

Shop Till You Drop! Indians Love Their Online Carts

It's a one-stop solution for all our fascination. Online shopping today has become the new normal, simplifying our lives with just a click of a button. With endless options and deals on offer, the online ...

Read More

Dil Maange More! India’s Never-Ending Obsession With Smartphones

They are getting bigger, slimmer, slicker & a whole lot smarter Smartphones today are evolving into sophisticated machines, bringing new technologies on our fingertips. The constant buzz of notifications, updates, feeds and pings have all ...

Read More
scroll to top